Social Media

Modern Designs Salon

As Modern Designs Salon’s Social Media Strategist, my objective is to increase their presence on Instagram by optimizing viewer engagement. 

INSTAGRAM CONTENT

INSTAGRAM CONTENT

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COmpany Objectives

  • Engage with viewers to promote interaction on their Instagram page, while also gaining new followers to build clientele.

  • Educate viewers on L’ANZA hair care products and FarmHouse Fresh skincare products sold at the salon, as well as how to use those products effectively

  • Translate their welcoming atmosphere to a social media platform, giving viewers a sense of who the stylists are and what clients can expect during their appointment

Content Creation

I planned weekly schedules for posting engaging content that ranged from showcasing stylist’s work, promoting services, advertising products, and creating educational content.

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CUSTOM PROMOTIONAL templates

CUSTOM PRODUCT templates

Analytics

In a 30-day period, Modern Designs Salon Instagram reached 11,598 accounts, an increase of +146%.

Modern Designs Salon also reached 1,346 followers, an increase of +5.4%.

Our most popular content reached 8,028 accounts with 9,435 views.