La

Qchara

La Qchara

marketing director

As Marketing Director, I developed strategies to promote brand awareness across print and digital platforms.

OVERVIEW

  • Designed marketing materials to drive brand awareness and advertise marketing initiatives

  • Developed email marketing campaigns to inform customers of upcoming offers

  • Planned and conducted photoshoots to showcase La Qchara’s cuisine, editing photos in Lightroom and implementing across marketing platforms

  • Produced engaging content for social media platforms to drive viewer interaction and increase brand visibility

  • Analyzed Instagram metrics to assess our social media strategy, making adjustments to meet company objectives

01. Marketing materials

02. Email marketing

03. food photography

  • Hibiscus tea with sugar, garnished with orange, lime, & cherry

  • Breaded chicken fillet, tomato, cheese, bacon, avocado, black bean spread, and a spicy cream sauce

  • Mix of melted cheese, jalepeno, chorizo, served with tortillas

  • Roasted vegetables, guacamole, black beans, corn, and shredded cheese in a ranchero sauce

04. content creation

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05. Social Media Analysis

In a 90-day period, La Qchara’s Instagram had 83,225 views, reaching 22,829 accounts.

During that period, La Qchara gained 1,559 followers, an increase of +12.2%.

Our most popular post reached 1,172 accounts, with 2,406 views.

Analytics

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