mestizo

modern

Mexican

mestizo modern Mexican

marketing director

As Marketing Director for Mestizo Modern Mexican, I developed and implemented marketing strategies across print and digital platforms to increase brand visibility.

OVERVIEW

  • Designed marketing materials to drive brand awareness and advertise marketing initiatives

  • Developed email marketing campaigns to inform customers of upcoming offers

  • Planned and conducted photoshoots to showcase Mestizo’s cuisine, editing photos in Lightroom and implementing across marketing platforms

  • Produced engaging content for social media platforms to drive viewer interaction and increase brand visibility

  • Analyzed Instagram metrics to assess our social media strategy, making adjustments to meet company objectives

01. Marketing materials

02. Email marketing

03. food photography

  • Fresh ramen, braised short ribs, marbled egg, smoked mushrooms, cilantro, pickled onions, ancho chili crunch, in a warm Birria broth.

  • House made Nixtamal corn tortilla stuffed with chorizo, frijoles charros, poblano pepper, and Oaxaca cheese

  • White fish, cilantro, onions, tomato, avocado, leche de tigre, passion fruit, aji amarillo, sweet potato mousse

  • Spread of appetizers including their Tetelas, Sopes, and Flautas de Pollo

  • Handmade mini corn tortillas topped with Suadero pork, frijoles charros, avocado mousse, queso cotija

  • Fresh, flavorful drinks including their La Diva, Mint Mojito, Espresso Martini, Pomegranate Gimlet, and Guelaguetza

  • Your choice of 5 beers in a bucket

04. content creation

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05. Social Media Analysis

In a 90-day period, Mestizo’s Instagram reached 9,915 accounts, an increase of +27.9%.

Mestizo Modern Mexican has reached 1,484 followers, an increase of +13.2%.

Our most popular reel reached 2,077 accounts, with 2,823 total views.

Analytics

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